Senior Marketing Executive

If Only are looking to appoint a keen, creative and detail-focussed Senior Marketing Executive in their Glasgow city centre offices. We are looking for an ‘outside the box’ type thinker, who is pro-active in evolving our marketing strategy. As part of a team of five, you will devise, manage and deliver creative campaigns, as well as support the Marketing Manager to oversee the department workload, ensuring all activity is delivered to a high standard.

Role & Responsibilities:

• Devise creative, high-impact marketing campaigns
• Write inspirational proposals for partners
• Plan and deliver campaigns across all platforms, including trade press, social media, email marketing, blogs, website, events and collateral
• Support team with exceptional proof-reading skills to ensure all content is accurate
• Bring a creative flair with their writing ability, offering engaging and factual content
• Create robust content plans, ensuring successful delivery
• Attend meetings as senior representative of department
• Maintain and grow relationships with partners, ensuring continuation of joint marketing ventures
• Monitor the ongoing cost of campaigns, measuring effectiveness and response
• Create social media campaigns, including Facebook, Instagram and Twitter
• Keep up to date with industry trends, sharing insights and offer creative solutions to help us stand apart from our competitors
• Analyse and report results, identifying trends and insights
• Become a brand advocate and develop an in-depth understanding of brand values
• Assist with website content, news and blog posts

Experience required:

• Minimum 4 years experience in a similar role
• Multidisciplinary marketing experience ideally gained within the travel sector
• Incredibly creative, offering innovative solutions
• Creative copywriting skills, with a high attention to detail
• Outstanding proofreading skills and command of English
• Confident making decisions and representing department
• Ability to manage projects from start to end successfully
• Constant creativity – never afraid to contribute ideas, up to date with industry trends
• Ability to work under pressure, going above and beyond to meet deadlines
• Ability to work on own initiative and as part of a team
• Experience of CMS and email management systems
• Technically minded, solution driven

This is full time role, working 5 days a week between Monday and Friday, however evening and weekend work may be required through peak periods.

To apply please provide a cover letter describing your relevant experience, why you would be right for the role and salary expectation, alongside your portfolio and CV to Annika Rieley, Marketing Manager annika.rieley@ifonly.net by 12pm on Friday 25th October 2019.

Situated beside Glasgow Central station, If Only is located in modern, open-plan offices, where you can enjoy a fun working environment and plenty of social events.